Paruzzaro (Italy), thirteenth June 2022. U-Energy, Italian chief in security footwear and workwear enterprise, publicizes the appointment of its new world model ambassador, Gerard Butler.
The Scottish actor, recognized for his lead in internationally acclaimed movies ‘300’, ‘Greenland’ and the ‘Olympus Has Fallen’ trilogy, will lend his picture to be the face of U-Energy.
U-Energy names Gerard Butler as its new world model ambassador
Butler debuts his new function as ambassador for the model beginning instantly. The three-year collaboration will see Butler representing the model throughout all media channels – from TV adverts to social media and offline communication actions.
U-Energy, who was been consolidating and more and more strengthening its communication technique in Italy and throughout Europe, might be working with Gerard Butler to make the U-Energy world and its ideas recognized to a worldwide viewers.
The choice in selecting Butler comes from his embodiment of the U-Energy man spirit – robust and vigorous however on the similar time able to get his arms soiled for each want. Butler’s personal private {and professional} journey being an awesome instance of resilience and dedication and what it means to struggle for one’s goals and objectives. This aura across the actor eliminates the gap of the impeccable fashions typical of the style world, making a deeper and extra genuine reference to the model’s customers of on a regular basis working women and men.
Gerard Butler will be a part of the already consolidated presence of Diletta Leotta, feminine model ambassador and protagonist of U-Energy’s communications actions.
Franco Uzzeni, CEO of U-Energy Group feedback: “Having Gerard Butler as model ambassador can solely fill us with satisfaction. Being represented by a face of worldwide fame is a affirmation of the successes that U-Energy has achieved lately, on the service of staff. We’re assured that the collaboration might be greater than fruitful.”
ABOUT U-POWER
U-Energy Group was based by entrepreneur Pier Franco Uzzeni in 2006, in Paruzzaro (Italy), primarily based on the expertise handed down by his father after which gained in 50 years of exercise within the security footwear sector. Since then, the Group has grown to turn out to be one of many foremost gamers within the sector, a pacesetter within the Italian and European marketplace for work footwear. Lately, the Group has additionally efficiently entered the technical workwear market. U-Energy was created with the intention of changing into the most secure and most genuine level of reference for staff’ security. Having all the time been dedicated to the continual enchancment of its merchandise’ technical and qualitative traits, U-Energy Group needs to contribute to bettering individuals’s high quality of life by providing Private Protecting Tools (PPE) that’s protected, snug, high-performing and with a beautiful design.
U-Energy Group
g.ramazzotti@barabino.co.uk
